project 2

alright, i'm really kinda stumped. i've been working with a bunch of different ideas/images and i can't seem to be able to find one that i really want. i'm working to create a possible flyer for skidfest for this spring but just keep getting distracted. plus, i'm not an art major, so i'm just teaching myself how to use photoshop/illustrator as i go along (plus, it doesn't help that i have a crappy old dell and have Paint as my best option for graphics alteration...).

so, i've added a few sketches that i've been working on (and i have a few others but for some reason blogger.com won't let me upload them...just wanted to put something up in the meantime). plus, i have a shit load of poster/flyer images that i researched for inspiration and i'll throw a few of them down once i have the artists to give credit to...

Project 1 - 1 step closer

Again, this is my playing around with photoshop to finalize my idea of how I would like my project to look like once it's completed.

I will admit, my project will be small and I wish that I had made it larger.  But, again, it's my first time doing anything like this so I guess you have to start somewhere...

Project 1

For my project, I wanted to have something that has to do with the environment.  One of my ideas was to have a waterfront city's reflection as a forest - a bit of a reflection into the past...?  I looked for simple images of waterfront cities and forest tree lines and here is the path I followed in created my final project:

Pre-Illustrated:  This was before I started working on Illustrator (it's not very available to me...).

Dropped the filters after one of the group review.

Added a water transparency.

Simplified image with filters again to get a better idea of Illustrator image.

After speaking with Jennifer, she suggested to screen print the city and then add that to the actual image of the reflected trees.  I increased the contrast for when placed in Illustrator.

Illustrator.

Artist's Statement

To me, manipulation is taking an existing raw material (ex. a photo, an object, an idea, a landscape, etc.) and altering it in such a way to either enhance the existing material or convey a completely new idea.  For instance, if an artist wanted to create an image of a person who is sad, sure, they could follow people around all day with a camera and wait until someone frowns with the perfect lighting and background, or... they could take away a child's ice cream cone, or ask someone to look sad.  And once the sad person image has been acquired, the artist can continue on to alter the image by changing the lighting or background to make the image more dramatic, etc.  The options are limitless and all of those choices made are manipulations to the natural state of the raw material.

various ads

i found the following images on adsoftheworld.com and found them interesting...  the first three i found clever, the fourth creative and the last two disturbing (and not quite sure what the artist/advertising agency was trying to show).

Advertising Agency: Tonic, Dubai, UAE
Creative Director: Vincent Raffray
Art Directors: Valerio Battagli, Thomas Derouault
Copywriter: Dario De Albuquerque
Photographer: Tejal Patni
Illustrator: Amin Faramarzian

Advertising Agency: Euro RSCG, Chicago, USA

Creative Director: Blake Ebel
Art Director: Puja Shah
Copywriter: Ecole W
Photographer: Todd Baxter

Retoucher: Schawk
Published: January 2009

Advertising Agency: Jung von Matt AG, Hamburg, Germany
Executive Creative Directors: Wolf Heumann, Dirk Haeusermann
Copywriter: Michael Okun
Art Director: Patrik Hartmann
Graphics: Kristian Joshi
Photographers: Peter Lund, Michael Koch (Eachfilm GmbH)
3D-Artist: Michael Koch, Michael Stach

Advertising Agency: Leagas Delaney Hamburg, Germany

Creative Directors: Oliver Grandt, Jann Engelken
Art Director: Melanie Mertens
Copywriter: Jan Wiendieck
Graphic Designer: Markus Schmidt
Account Managers: Tjarko Horstmann, Heinke Kraack
Photographer: Heribert Schindler
Published: October 2008

Advertising Agency: Draftfcb México
Creative Directors: Yuri Alvarado, Luis Pedro González
Art Director: Gustavo González
Copywriter: Ezra Mochón
Published: November 2008

Advertising Agency: Draftfcb México

Creative Directors: Yuri Alvarado, Luis Pedro González
Art Director: Gustavo González
Copywriter: Ezra Mochón
Published: November 2008

"innocent"-until-proven-guilty?

the image on the front of the 1994 newsweek is the actual mugshot of oj simpson. next to it, the front cover of the 1994 time magazine, is the same mugshot and clearly altered to make oj look "darker" and thereby more menacing. i chose this comparison of the front covers because i thought it was interesting how easily that a few alterations to a photo can turn a innocent-until-proven-guilty man into a criminal (though he still doesn't look very innocent in the original mugshot anyway...).

time magazine alteration by matt mahurin